Traditionally, IP consisted quite simply of:
patents - copyright - trademarks - designs - trade secrets
But to this we can also now add intangible assets (IA):
innovation - unprotected IP - people - ideas - strategy - branding - perception
Combined, IP/IA make up your company’s intangible value.
IP/IA are likely to be a very significant percentage of your company’s overall worth.
Whether you are aware of it or not, IP/IA are central to your business.
It deserves your careful attention.
We can help.